5 Regional Marketing Challenges Multi-Location Brands Face
[ad_1] If your multi-location brand works with regional marketing teams, you know that effective campaign orchestration requires complete alignment between corporate-regional teams
How to Master Design Version Control for Franchise Creative Directors
[ad_1] Did you know that, with better tools for accessing design files, some Fortune 500 brands estimate they could save up to $2 million a month? The “cost of NOT finding in
The Shocking Cost of One Off Marketing Design Requests and How Brand Templating Can Help
[ad_1] Major franchises including Dunkin’ Donuts, 7-Eleven and Supercuts still reign as some of the world’s fastest-growing franchises. How did they get there? All of t
Re-Size Matters
[ad_1] If I had to name one type of job that has a tendency to get on the nerves of studio professionals, I’d put my money on the last minute advertising resize.
4 Common Threats to Brand Consistency at the Local Franchise Level
[ad_1] Does brand consistency in the distributed environment really matter?
Franchise Management Q&A with Emily George of Franchise Business Review
[ad_1] Join Emily George, Senior Client Coordinator of Franchise Business Review, in “The Creative Operations Podcast”, as she shares her experience in the ever-changin
Local Franchise Marketing Support Q&A with Michele Whaley
[ad_1] In The Creative Operations Podcast, Kevin Groome speaks with Michele Whaley, a long time expert in local franchise marketing with experience in restaurant, hospitality, heal
The Brand-to-Local Marketing Playbook for 2022
[ad_1] What is Brand-to-Local Marketing? Brand-to-local marketing is an emerging discipline in multi-location enterprises, in which brand-approved marketing assets (images, templat