Re-Size Matters
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If I had to name one type of job that has a tendency to get on the nerves of studio professionals, I’d put my money on the last minute advertising resize.
You know the drill. It’s 2 pm on a Friday afternoon, and you’re just beginning to let thoughts of the weekend dance in your head, when all of a sudden there’s an email in your inbox with an all-caps subject line: “URGENT! Pub needs these ad materials NOW!”
Sigh.
Your client (or…
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