How Brand Codes And Narratives Can Deceive Us
[ad_1] Facebook rolled out a new updated visual identity for its mobile interface last week. And the desktop version will be launched in the following months. The big question here
Distinctive Brand Assets Defined – Branding Strategy Insider
[ad_1] Since the inception of the concept of brand, identification has been integral to its role for business. In fact, the need for a product to be identified from a range of rela
How Brand Identity Can Be Flexible And Consistent
[ad_1] Open any brand guidelines and you’ll likely find a page or two about correct logo usage. As one of the most sacred elements of any brand, strict instructions on amount of
Creativity Is A Process – Branding Strategy Insider
[ad_1] So, it’s the Tokyo Olympics very soon and there are numerous issues around the safety of athletes, the lack of fans, and whether it should be going ahead at all. But, back
The Difference Between Brand Image And Identity
[ad_1] Image and identity are not the same and require different strategies to address problems. After reviewing numerous RFPs seeking agencies that were written by economic develo